Communications

The importance of communication in government

EPWP Communications is guided by the Communication Task Team Report (COMTASK) of 1996/97 and revised in 2009/10.

EPWP Communications recognises the following principles:

  • citizens must be able to access information on opportunities and benefits created through EPWP Programmes;
  • communication is necessary to ensure that government is responsive to the information needs of its citizens; and
  • communication brings about a relationship of understanding and trust between the Programme and all its targeted audience.
The importance of communication in government

EPWP Communications aims to:

  • create an awareness about EPWP;
  • promote visibility about the role and deliverables of EPWP;
  • educate and inform the public;
  • ensure informed media coverage;
  • showcase the achievements of the programme and highlight the impact the Programme has on the poor and unemployed;
  • showcase partnerships with the non-state sectors; and
  • build a recognisable EPWP identity and brand.